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    <loc>https://www.no17pt.com/blog/2025/4/28/ozempic-weight-loss-and-the-role-of-strength-training</loc>
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    <loc>https://www.no17pt.com/blog/2024/10/28/corprotate-athlete</loc>
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    <lastmod>2024-10-28</lastmod>
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    <lastmod>2026-10-12</lastmod>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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    <image:image>
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      <image:title>Home</image:title>
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  <url>
    <loc>https://www.no17pt.com/approach</loc>
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      <image:title>Our Approach</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/1533383752004-FBKTHEUEBGAXZWXO8UFD/Performance+and+Wellness+Model+v2.jpg</image:loc>
      <image:title>Our Approach</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/1533064006678-6MRXJARAPIVTS2AEDT07/Buddy+Up.PNG</image:loc>
      <image:title>Our Approach - activate your goals</image:title>
      <image:caption>All journeys start with a personalised one to one assessment to understand your goals, record some base level metrics and get a sense of what your body and mind need to be at their best. Next we'll talk diet, rest &amp; recovery, exercise, stress and supplements and look beyond personal training to your immune system, hormones, toxin levels, digestion, energy and nervous systems for a holistic solution.</image:caption>
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      <image:title>Our Approach - stretch yourself</image:title>
      <image:caption>Your journey to peak performance and wellness will be an ever evolving process and that's how it should be - this phase equips you with essential habits and life skills to become self reliant and directed on that path. This means challenging yourself and turning your focus to what will stretch you both mentally and physically.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/1533064035823-BO6MVA3IUL5PBXO9H7VL/Mastery.PNG</image:loc>
      <image:title>Our Approach - THE HORIZON REACH</image:title>
      <image:caption>This phase is about applying everything you've learnt to achieve your "Horizon Target", a challenge set for you by the person you want to be. Through the same level of dedicated one to one support, we will help you assemble a team and provide the high-performance coaching you need to achieve your "Horizon Target". Then we kick the whole process off again!</image:caption>
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    <loc>https://www.no17pt.com/team</loc>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/1539428870850-0E0P4P8CGXAE8FRF1NES/Contact+Banner.PNG</image:loc>
      <image:title>Meet Our Team</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/a2943f98-9d27-4202-ac83-85329c13f8a2/IMG_2408.jpg</image:loc>
      <image:title>Meet Our Team</image:title>
      <image:caption>JOHN BELTON, Head Coach &amp; Owner John Belton is a seasoned personal trainer with over 23 years of experience, dedicated to transforming lives through health and fitness. His global journey has seen him coach athletes and individuals worldwide, instilling principles of wellness, strength, and vitality. In 2000, John was part of a team that achieved the fastest known time for the 26 Peaks. John lead Team GE Money in conquering the highest peaks in every county in Ireland, demonstrating his leadership in both solo and team challenges. An accomplished athlete, he excels in various sports, from CrossFit and GAA football to martial arts, consistently competing at a high level. His passion culminated in the establishment of his successful venture, Number 17 Personal Training, headquartered in Dublin and catering to clients globally. Specialising in training time-strapped individuals to perform like corporate athletes, John embodies the corporate athlete lifestyle himself. His endurance feats include conquering some of the world's toughest ultra marathons in the Arctic Circle and the Amazon, where he secured second place and joined an elite group of only 50 individuals to complete the Beyond The Ultimate Amazon Series.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/d83ad55f-972c-4689-8b17-b47af63a7d33/IMG_2438+Large.jpeg</image:loc>
      <image:title>Meet Our Team</image:title>
      <image:caption>JILL SRIGLEY, Coach Jill is interested in working with women who are looking to build strength and find more balance in their lives at every stage. With qualifications in pregnancy and postnatal exercise, Jill recognises the importance of adapting training to best support the individuals age, cycle, and personal circumstances. Originally from Canada, Jill has a passion for aerial dance, first trying it 20 years ago and now teaching and performing all over Ireland!</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/a4248362-5198-43b6-81bb-bdc4cb7de41c/IMG_2521.jpg</image:loc>
      <image:title>Meet Our Team</image:title>
      <image:caption>KEVIN BELTON, Coach Kevin has been involved in sport and movement from a young age both playing team sports and competing as an individual in athletics. He has been working in the fitness industry as a trainer over the last 15 years, coaching in corporate settings, teaching classes, and working with clients in a 1:1 setting. Kevin has a wealth of knowledge with qualifications in Physical Therapy, Ergonomic Assessments, and Precision Nutrition Level 1. He approaches fitness from a holistic perspective, taking all variables into consideration to ensure his clients achieve optimum results. Kevin enjoys all forms of competition from Hyrox to 5km, and recently completing a 70.3 ironman!</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/4e85ee52-bcf0-403c-a8d2-a960cb71a5f3/IMG_2464+Large.jpeg</image:loc>
      <image:title>Meet Our Team</image:title>
      <image:caption>ADRIENNE MURPHY, Marketing &amp; Business Development After years spent coaching clients both on the gym floor and online, Adrienne’s role has evolved. Now a busy mum of two, she’s swapped her time on the gym floor for working behind the scenes, helping to shape and grow No.17 alongside her husband, John Belton. With qualifications in pre- and post-natal training and a genuine passion for health and wellness, movement has always been a big part of Adrienne’s life. Also the founder of wellness brand Flowstate, she brings together her love of fitness, creativity and business, with a focus on creating an environment where people feel supported, motivated and inspired to move. Adrienne hopes to be back coaching on the gym floor in the near future!</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/1fd61f27-b0fe-4532-a428-617951cd16f3/IMG_2586+Large.jpg</image:loc>
      <image:title>Meet Our Team</image:title>
      <image:caption>CHRIS DUFF, Coach Chris has been coaching for ten years between Ireland and France. He has a passion for helping people live happier and more comfortably in their body and headspace so that they can appreciate and profit from all that life can offer. Chris particularly enjoys working with beginners and supporting them to build confidence and progress in the gym, along with achieving goals. Chris loves a challenge, and has completed numerous fitness competitions including 300km &amp; 500km bike races. He loves taking fitness outdoors and being in nature.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/47562c7e-81eb-439f-98aa-4594dc884eac/IMG_2600.jpg</image:loc>
      <image:title>Meet Our Team</image:title>
      <image:caption>DIONNE O’HANLON, Hygiene management &amp; General maintenance Dionne has been a vital member of Team 17 since the early days in Merrion Square ensuring the gym is at a premium level of hygiene. Whether it’s painting walls, maintaining the yard, or general hygiene, Dionne is your lady!</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/efbc9744-b6d4-4fec-9ab4-da7657099e9e/IMG_2492+Large.jpeg</image:loc>
      <image:title>Meet Our Team - Make it stand out</image:title>
      <image:caption>RÓISÍN BELTON, Operations, Social Media &amp; Yoga Róisín has a background in Psychology and has worked in a Social Care setting supporting adults and children with varying needs who have experienced trauma. She has a 200HR YTT and 50HR Somatic+Embodied YTT. She is currently involved with General Operations and Social Media management for No.17, and can also be found teaching yoga classes on the gym floor. Along with yoga, Róisín enjoys open water swimming, competing in Hyrox events and half marathons!</image:caption>
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    <image:image>
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      <image:title>Meet Our Team</image:title>
      <image:caption>IRIS COLLINS, Coach Iris has been in the fitness industry for 18 years with qualifications and experience in many areas including pre + post natal fitness, kickboxing, and nutrition. She enjoys working with all levels of fitness and ability and believes that anyone can achieve their goals with the right program, support, and determination. Iris loves to compete in endurance events such as Hyrox &amp; Tryka!</image:caption>
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    <loc>https://www.no17pt.com/contact</loc>
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    <lastmod>2026-10-12</lastmod>
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      <image:title>Contact / Hours</image:title>
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  <url>
    <loc>https://www.no17pt.com/https/calendlycom/john17/15min</loc>
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    <lastmod>2025-04-28</lastmod>
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      <image:title>BOOK AN APPOINTMENT</image:title>
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  <url>
    <loc>https://www.no17pt.com/success-stories</loc>
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    <lastmod>2025-08-27</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/1539428384754-ON9BS68MC0K32RX3QYGW/41994120_332237960866424_8191256827156451297_n.jpg</image:loc>
      <image:title>Success Stories</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/1533383397010-0EWMTQQSFMK9QI79AT7V/Testimonies+Photo.PNG</image:loc>
      <image:title>Success Stories - stretch yourself</image:title>
      <image:caption>Your journey to peak performance and wellness will be an ever evolving process and that's how it should be - this phase equips you with essential habits and life skills to become self reliant and directed on that path. This means challenging yourself and turning your focus to what will stretch you both mentally and physically.</image:caption>
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  <url>
    <loc>https://www.no17pt.com/corporate</loc>
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    <lastmod>2026-10-20</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/1533394248111-M2WKVPF3BHTTU04EWNB9/Food.PNG</image:loc>
      <image:title>Corporate</image:title>
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      <image:title>Corporate - holistic end to end wellness</image:title>
      <image:caption>Holistic End to End Wellness Solution</image:caption>
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      <image:title>Corporate - PART OF THE PUZZLE</image:title>
      <image:caption>Part of the Puzzle We know</image:caption>
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      <image:title>Corporate - oNE OFF CAMPAIGNS</image:title>
      <image:caption>Once Off Campaigns</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/6b4d5ca9-5fc7-47e3-97e7-036827b330f7/RS201476.jpg</image:loc>
      <image:title>Corporate - All our corporate programmes are underpinned by three core principles:</image:title>
      <image:caption># 1 MAINTAIN INDIVIDUALISATION AT SCALE so it always feels personal #2 CELEBRATE SUCCESSES ALONG THE WAY to recognise and profile your trailblazers #3 LET DATA DRIVE THE CONVERSATION to help you tell the story and see the value</image:caption>
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    <loc>https://www.no17pt.com/end-to-end-wellness</loc>
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    <lastmod>2025-08-27</lastmod>
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      <image:title>End to End Wellness</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/1539430797405-7MDCM3VV4O3X8D95TWPD/End+to+End.png</image:loc>
      <image:title>End to End Wellness</image:title>
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      <image:title>End to End Wellness</image:title>
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    <lastmod>2018-10-18</lastmod>
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      <image:title>Part of the Puzzle</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/1539431561970-EIK1EL81C2BRZEA0DOP5/Puzzle.png</image:loc>
      <image:title>Part of the Puzzle</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b60aa8389c172513961804e/1539431065602-6X7H18ILX4VC0QP5JSAH/Lightbulb_Teal.png</image:loc>
      <image:title>Part of the Puzzle</image:title>
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    <loc>https://www.no17pt.com/one-off-campaigns</loc>
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    <lastmod>2018-10-18</lastmod>
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      <image:title>One Off Campaigns</image:title>
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    <image:image>
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      <image:title>One Off Campaigns</image:title>
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      <image:title>One Off Campaigns</image:title>
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    <lastmod>2026-10-20</lastmod>
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      <image:title>Pricing</image:title>
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    <lastmod>2019-11-21</lastmod>
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      <image:title>Fitstart</image:title>
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    <lastmod>2020-02-18</lastmod>
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    <lastmod>2020-03-23</lastmod>
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  <url>
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    <lastmod>2025-05-08</lastmod>
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      <image:title>Home Alt</image:title>
      <image:caption>A better world Starts with a choice Contact Us</image:caption>
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      <image:caption>Sustainability Starts with you Join Us</image:caption>
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      <image:title>Home Alt</image:title>
      <image:caption>A better world Starts with a choice Join Us</image:caption>
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      <image:caption>Preserve Nature Join Us</image:caption>
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